Websites • SEO • Local GrowthGet Found — Build Trust — Win More Business

Turn more local searches
into paying customers.

Websites and search strategies that help local businesses generate more calls, bookings, clients, and revenue.I build websites and local growth systems that help small businesses get found, turn more visitors into qualified leads, and win more calls, bookings, clients, jobs, and revenue.

10 Years With Fortune 500 Brands·Now focused on local growth.

How I Help

Three essentials for growing your local business online.

Your website, search visibility, and lead generation should work together. I connect all three to help your business get found, earn trust, and turn more attention into qualified leads.

01See how this drives growth →

Build a website that earns trust.

Fast, modern websites designed to reflect your business and turn visitors into calls, bookings, and quote requests.

More callsMore bookingsMore quote requests
Web DesignDevelopmentLanding Pages

Why it matters

Your website is your first sales conversation.

Before most prospects call, they visit your website to decide whether your business feels credible. A slow, dated, or confusing experience creates doubt—even when the service behind it is excellent.

I combine clear messaging, thoughtful design, fast mobile performance, and focused calls to action so visitors immediately understand what you offer, why they should trust you, and what to do next.

What makes it work

  • Clear positioning and messaging
  • Trust signals, proof, and reviews
  • Fast, accessible mobile experiences
  • Simple paths to call, book, or request a quote

More confidence, more inquiries, and a website that actively supports your business.

02See how this drives growth →

Get found where customers search.

Local SEO, Google Business Profile optimization, and useful content that improve your visibility across Google, Maps, and AI-powered search.

More visibilityMore local trafficMore qualified leads
Local SEOGoogle MapsAI Search

How search works

Search engines need to understand—and trust—your business.

Google discovers and analyzes website content, then matches it with relevant searches. For local results, Google says visibility is primarily shaped by relevance, distance, and prominence. You cannot control every factor, but you can make your business much easier to understand and validate.

I align your website, Google Business Profile, service pages, location information, reviews, and technical signals to clearly communicate what you do, where you operate, and why your business is credible.

What I strengthen

  • Local service and location relevance
  • Google Business Profile visibility
  • Reviews, citations, links, and authority
  • Structured content for traditional and AI search

A stronger presence when nearby customers are actively looking for your services.

03See how this drives growth →

Turn visitors into new business.

Clear offers, focused landing pages, and ongoing improvements that convert more of your existing traffic into real inquiries.

More inquiriesBetter conversionClearer attribution
Lead GenerationConversion OptimizationTracking

Why conversion matters

Traffic only matters when it creates action.

Getting visitors to your website is only the first step. Once they arrive, they need to quickly answer three questions: Am I in the right place? Can I trust this business? What should I do next?

I improve the offer, messaging, page structure, proof, forms, and calls to action so fewer visitors leave without taking the next step. Tracking then reveals which channels and pages are actually producing calls, bookings, and quote requests.

What I improve

  • Offers and conversion-focused landing pages
  • Calls to action, forms, and booking paths
  • Trust signals and objection handling
  • Lead tracking and ongoing optimization

More qualified inquiries from the attention you already generate.

How Growth Happens

Your website should do four jobs that create revenue.

Good design is the delivery system. The real goal is to help more ready-to-buy customers find you, trust you, contact you, and become paying clients.

01 / GET FOUND

Show up when customers are ready to buy.

Local SEO, useful service pages, and clear location signals connect your business with high-intent searches.

02 / BUILD TRUST

Give people confidence to choose you.

Strong positioning, proof, reviews, and a professional experience reduce doubt before the first call.

03 / GENERATE LEADS

Turn more visits into real conversations.

Focused offers and simple calls to action produce more calls, bookings, estimates, and quote requests.

04 / GROW REVENUE

Know what actually wins new business.

Lead tracking connects search, pages, calls, and bookings so future improvements focus on revenue.

Limited Offer

Founding Local Partner Program

More leads. More local business.
Preferred launch pricing.

I'm partnering with five Attleboro-area businesses that want more calls, bookings, clients, and revenue. Founding partners receive direct senior-level support, transparent reporting, and a fixed scope before work begins.

Preferred pricing is reserved for the first five qualified businesses.

Client Success Story

Hope Street Sober LivingAttleboro, MABrand • Website • Local SEO

A digital presence built to earn trust—and exceed expectations.

Hope Street needed families and referral partners to quickly understand the offer, trust the organization, and feel comfortable taking the next step. I rebuilt the brand, website, messaging, and local-search foundation as one connected experience.

Client outcomeAn experience the client says exceeded every expectation.
See what I implemented
Full website redesign & rebuild (modern, mobile-first, fast)
Brand refresh — new visual identity, tone, and voice
Messaging strategy focused on families and referral partners
Local SEO setup — Google Business Profile, NAP citations, review flow
On-page SEO for Attleboro, MA and surrounding MASH-certified searches
Structured data & AI-search optimization for GEO/AIO visibility
Conversion-focused CTAs: Call, Talk With Someone, Admissions
View the live website

Featured Local Project

Hope Street Sober Living website preview

Brian was an absolute pleasure to work with from start to finish. He created an incredible website for us that exceeded every expectation, and his creativity, professionalism, and attention to detail made the entire process easy—we couldn’t be happier with the final result.

Dominic BareseDominic BareseOwner, Hope Street Sober Living
Complete rebuildBrand, messaging, and website
Local visibilitySearch and Google foundation
Clear next stepsCall, talk, and admissions paths
Exceeded expectationsVerified client feedback

Founding Packages

Choose the clearest path to more business.

Start with a stronger foundation, increase local demand over time, or launch the complete website-and-lead-generation system together.

Local Foundation

$1,950

One-time

Launch a credible five-page website that makes your offer clear, supports local search, and gives visitors a simple path to call or request a quote.

Build your foundation

Local Launch

$4,500

90-day program

Build the complete system: website, local SEO, Google Business Profile, lead tracking, and three months of improvement focused on new business.

Plan your local launch

Need something more focused? Explore individual services à la carte.

About

Big-brand expertise focused on your next customer.

For nearly 10 years, I’ve helped organizations improve websites, search visibility, conversion, and lead generation. I now bring that experience directly to local businesses that want more qualified calls, bookings, clients, jobs, and revenue—without agency layers or handoffs.

Why I started Schofield Digital Group
For nearly a decade, I’ve helped leading global brands turn websites into stronger growth channels—improving visibility, customer journeys, conversion, and lead generation. Now, I bring that same rigor directly to local businesses that need every marketing dollar to work harder.
Brian SchofieldFounder, Schofield Digital Group
Brian Schofield, founder of Schofield Digital Group
For nearly a decade, I’ve helped leading global brands turn websites into stronger growth channels—improving visibility, customer journeys, conversion, and lead generation. Now, I bring that same rigor directly to local businesses that need every marketing dollar to work harder.
Brian SchofieldFounder, Schofield Digital Group

Experience trusted by 150+ brands

Gap
LEGO
Fidelity Investments
Northeastern University D'Amore-McKim School of Business
Securitas
BackgroundChecks.com
Chewy
Stanley 1913
Buffalo Wild Wings

FAQ

Frequently Asked Questions

Most small-business websites take approximately four to eight weeks. The exact timeline depends on the scope and how quickly content, photography and feedback are provided.

Not necessarily. If your existing website has a solid foundation, improving it may be more cost-effective than replacing it. I'll evaluate its design, performance, search visibility and conversion path before recommending an approach.

I'm platform-agnostic and can work across major platforms and modern frameworks, including WordPress, Shopify, Squarespace, Wix, Webflow and custom-built websites. If you already have a website, I'll assess whether improving the existing platform makes sense. For a new build, I'll recommend the solution that best fits your goals, budget, internal capabilities, ecommerce needs and long-term maintenance requirements.

Yes. Your business will remain the owner of its domain, website and associated accounts. You can retain direct control of everything, or I can manage hosting, setup, renewals and technical maintenance for you. If I manage these services, access and ownership will remain transparent, and you can take direct control at any time.

Yes. I can write everything — from page copy and headlines to conversion-focused messaging and SEO content. Depending on the project, content can be written entirely by me, developed collaboratively, or supplied by your business. Your proposal will clearly specify what is included.

Founding Local Partner website projects currently start at $1,950 with the Local Foundation package. Larger or custom projects may start closer to $2,550. Final pricing depends on the number of pages, content requirements, integrations and overall complexity. You'll receive a fixed proposal before work begins, so there are no surprise charges.

Ongoing local SEO is $950/month through the Local Growth package. Standalone local SEO engagements currently range from $550–$810 per month. Pricing depends on your service area, competition, current search visibility and the amount of content or website optimization required.

Improvements such as correcting listings, optimizing your Google Business Profile and resolving technical issues can produce early progress. Meaningful ranking and lead growth usually takes several months. Local SEO is a long-term investment, not an overnight result.

No ethical SEO consultant can guarantee a specific ranking. I focus on improving the factors that influence visibility, measuring calls and inquiries, and building sustainable progress across Google Search, Maps and other search experiences.

Depending on your plan, services can include software updates, backups, performance monitoring, content changes, technical fixes, analytics checks and conversion improvements. Each plan includes a clearly defined monthly allowance so expectations remain transparent.

Website projects follow a fixed project agreement with defined deliverables and payment milestones. Because SEO needs time to establish a baseline and produce meaningful progress, I generally recommend an initial six-month engagement with a clear 90-day review point.

Yes. Ongoing engagements include transparent reporting showing completed work, search visibility, website performance and measurable actions such as calls, form submissions and bookings. We'll focus on business outcomes—not just traffic or rankings.

I'm accepting five Attleboro-area businesses at preferred introductory rates while building Schofield Digital Group's local portfolio. Founding partners receive direct senior-level support, transparent reporting and preferred launch pricing — including the Local Launch program at $4,500. With permission, project progress and results may also be documented as a case study.

We'll begin with a free 30-minute conversation about your business, current challenges and goals. If there's a good fit, I'll recommend the appropriate service or package and provide a clear proposal outlining pricing, deliverables and timeline.

Contact

Let’s turn more searches into new business.

Book a free 30-minute call to identify where more leads and revenue could come from.

Tell me about your business.

Share what you’re working on and where you want to grow. I’ll follow up personally.

Thanks—your message was sent. I’ll be in touch shortly.

No pressure. No sales pitch. Just a useful conversation.

Book a free growth call